Operations should run themselves
Recurring invoices generate on schedule. Bank transactions become expenses. Overdue accounts get flagged before you notice. The busywork happens whether you’re at your desk or on a job site.
Our Y
Plus exists because small-business operations shouldn’t eat your evenings. We build software that runs in the background — invoices sent, expenses categorized, payments recorded — so you can focus on the work that actually matters.
Plus started at our kitchen table in Florida. My wife runs Tropic Hydration, LLC. — a mobile IV hydration and wellness company serving clients across the state. Between scheduling clinicians, restocking supplies, chasing invoices, and reconciling expenses, the back office was a second full-time job.
We didn’t set out to build “business software.” We set out to make her business run without babysitting spreadsheets at midnight. Every feature in Plus — Tap to Pay, recurring invoices, Lux morning briefings, Plaid expense sync — shipped because we needed it that week.
If it works for a hydration company juggling field crews and perishable inventory, it will work for yours.
What we believe
Recurring invoices generate on schedule. Bank transactions become expenses. Overdue accounts get flagged before you notice. The busywork happens whether you’re at your desk or on a job site.
Automation proposes; you approve. Lux drafts reminders and journal entries — nothing posts without your say. Easy doesn’t mean careless. It means fewer decisions on things that don’t need you.
When Plus is working, you forget it’s there. You remember the client you helped, not the invoice number. The interface gets out of the way so your business — not our UI — is what you think about.
Already working
These aren’t roadmap slides — they’re live in Plus right now, keeping Tropic Hydration, LLC. and other small businesses on track.
We’re building toward self-replenishing inventory — saline bags, IV kits, wellness products tracked as you use them, with reorders triggered before you run out. Use it today, and it shows up at your door tomorrow.
That’s the north star: a business where operations are so quiet you barely notice them. Running the company should feel as natural as running the hydration itself.
Free to start. Your first charge takes 30 seconds.